Karin Housley, MNGOP Senate candidate, goes Gangnam Style [VIDEO]
Housley might not agree with the cultural critique underpinning "Gangnam Style," but who can take issue with that dance?
In a new video put together by campaign volunteers, MNGOP Senate candidate Karin Housley's supporters go Gangnam Style.
But an MNGOP spoof on Psy's smash K-pop hit is ironic, as some Korean culture experts interpret the "Gangnam Style" video as a subtle critique of wealthy Koreans' conspicuous consumption.
Gangnam, [Korean-American consultant Adrian] Hong said, is a symbol of [the conspicuous consumption] aspect of South Korean culture. The [Seoul] neighborhood is the home of some of South Korea's biggest brands, as well as $84 billion of its wealth, as of 2010. That's seven percent of the entire country's GDP in an area of just 15 square miles. A place of the most conspicuous consumption, you might call it the embodiment of South Korea's one percent. "The neighborhood in Gangnam is not just a nice town or nice neighborhood. The kids that he's talking about are not Silicon Valley self-made millionaires. They're overwhelmingly trust-fund babies and princelings," he explained...
Psy hits all the symbols of Gangnam opulence, but each turns out to be something much more modest, as if suggesting that Gangnam-style wealth is not as fabulous as it might seem. We think he's at a beach in the opening shot, but it turns out to be a sandy playground. He visits a sauna not with big-shot businessmen but with mobsters, Kim points out, and dances not in a nightclub but on a bus of middle-aged tourists. He meets his love interest in the subway. Kim thinks that Psy's strut though a parking garage, two models at his side as trash and snow fly at them, is meant as a nod to the common rap-video trope of the star walking down a red carpet covered in confetti. "I think he's pointing out the ridiculousness of the materialism," Hong said.
That doesn't exactly sound like a message the Republican Party would endorse, but Housley -- the MNGOP Senate candidate challenging Democratic incumbent Julie Bunn in District 39, which spans suburban communities in the St. Croix River Valley -- says the spoof is just in good fun.
"The idea came from one of our volunteers as she couldn't stop watching the video," Karin Housley said. "Then she started teaching other volunteers the dance. One thing led to another and their energy, fun and creativity came out."
The video was filmed all around the district, with many of the volunteers sending their videos in from their cell phones.
"Campaigns involve a lot of hard work," Housely said. "We have a great team of volunteers who are committed to winning. It's about their future. A little fun goes a long way after a long day of doorknocking."
Here's Housley's video. As you'd expect, it's nowhere near as amazing as Psy's original, which is now the most liked video in YouTube history:
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