MORE

Good news for the Star Tribune: It has a higher online rank than the New York Times

Even as it has struggled financially, the Star Tribune has enjoyed some real success online. The latest sign is that the Strib ranked higher than the vaunted New York Times in the new

Nielsen/NetRankings

:

NetRatings: Top 30 Online Current Events & Global News Destinations, ranked by Sessions per Person

Brand or channel; sessions per person; unique audience (000) 1. drudgereport.com; 18.0; 3,322 2. Fox News Digital Network; 8.5; 10,871 3. Daily Kos^; 8.4; 1,034 4. CNN Digital Network; 8.0; 33,423 5. AOL News; 7.8; 23,134 6. Yahoo! News; 7.1; 34,437 7. MSNBC Digital Network; 6.2; 32,382 8. Real Clear Politics; 6.1; 927 9. Star Tribune; 6.0; 1,423 10. NYTimes.com; 5.4; 17,911 11. Milwaukee Journal Sentinel; 5.3; 1,049 12. Gannett Newspapers and Newspaper Division; 5.3; 13,172 13. Worldnetdaily.com^; 5.3; 673 14. Google News; 5.2; 10,782 15. Zwire^; 4.8; 1,078 16. Netscape; 4.5; 2,291 17. One News Now^; 4.5; 736 18. Media General Newspapers; 4.2; 1,351 19. ksl.com^; 4.2; 760 20. IB Web Sites; 4.1; 6,077 21. WorldNow; 3.9; 7.741 22. NewsMax.com; 3.9; 2,982 23. Townhall.com; 3.9; 1,406 24. St. Louis Post Dispatch^; 3.8; 1,264 25. Breitbart.com; 3.8; 2,462 26. Pittsburgh Post-Gazette; 3.7; 1,164 27. GTGI Network^; 3.7; 1,777 28. theatlantic.com; 3.5; 973 29. USAToday.com; 3.4; 10,729 30. MediaNews Group Newspapers; 3.3; 6.442

What does this mean? "Sessions per person" is a measure of how many times your readers come back to check your site throughout the day--it's a metric of audience loyalty. Part of the Strib's success in this category is due to the Twin Cities being the most literate market in America. Part might also be the weather.

But it's also a sign that Strib writers are doing something right, and have a voracious audience hungry for news. Now if only Avista could figure out a way to make money off it.


Sponsor Content

Newsletters

All-access pass to top stories, events and offers around town.

Sign Up >

No Thanks!

Remind Me Later >