History of Hip: Denim


For many, denim is a cornerstone of the wardrobe. If it had not been for some key moments in history bringing the fabric to the mainstream—like Levi Strauss & Co. buddying up with miners and cowboys, or James Dean turning denim into rebel-wear—our legs would be in a much different situation. Believe it or not, jeans have so much history behind them that young adults were banned from wearing the seemingly innocent apparel at schools, restaurants, and movie theaters in the 1950s because wearing the garment was considered an act of anarchy. To explore the impact denim has made on popular culture, the ongoing History of Hip series will discuss key moments in the evolution of the iconic fabric. Jean McElvain of the Goldstein Museum of Design will talk about a history that has been overlooked by many, and how the fabric has managed to stay hip for more than a century. Bridget O'Brien, owner of Covered, a boutique specializing in premium denim, will discuss the latest trends and predictions for the future of jeans. Snacks will be provided and a cash bar is located in the Clown Lounge. Reservations are recommended, so call 651.259.3015 or register online at www.mnhs.org/hip. 21+. (Photo by SixRevisions)
Tue., April 6, 7:30 p.m., 2010

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