Now in its 18th year, the Insights Design Lecture series hosts talks from the creative innovators who have a hand in making the world look the way it does. The 2014 installment kicks off with Lance Wyman, whose 40-year career has entailed designing massive systems such as airports, transit systems, museums, expos, and pedestrian city traffic. Projects have ranged from branding to creating way-finding symbols, and clients have included the Minnesota Zoo, the Library of Congress, Mexico City Metro, the 1970 FIFA World Cup, and the '68 Summer Olympics. He has created many logos, signs, and metro maps in the course of his prolific career, and his icons promote things like recycling, safety, and simply getting to where you need to be. This Tuesday, Wyman will discuss his work, as well as the transformative power design can have on space or an experience.
Tue., March 4, 7 p.m., 2014